Sr. Director, Integrated & Brand Marketing

10+ years of progressive experience in brand marketing, integrated marketing, or related leadership roles.

Proven experience building and scaling B2B SaaS, technology, or comparable growth-stage brands.

Experience managing large-scale marketing investments exceeding $15M annually.

Deep expertise in brand strategy, media planning, campaign development, content marketing, and demand creation.

Strong understanding of modern media ecosystems, attribution models, audience strategy, and marketing analytics.

Meaningful direct experience at or embedded within an advertising or media agency — sufficient to plan and buy media, push back on agency recommendations, and hold partners accountable to outcomes.

Director, Integrated & Brand Marketing is responsible for defining and scaling BambooHR’s brand presence, market perception, and top-of-funnel demand creation strategy.

This leader owns brand strategy, integrated campaigns, content marketing, media investment, events, sponsorships, and strategic partnerships while ensuring a consistent narrative across the customer journey.

The role partners closely with Product Marketing, Revenue Marketing, Creative, and Executive Leadership to position BambooHR as the most trusted HR platform for SMB organizations in an evolving AI-driven buying landscape.

Success in this role requires balancing creative excellence, measurable business impact, and strong cross-functional leadership while managing significant marketing investments and leading a high-performing team.

Own BambooHR’s brand positioning, messaging architecture, narrative strategy, and visual identity across all channels.

Develop and execute integrated marketing campaigns designed to drive brand awareness, market consideration, and top-of-funnel demand generation.

A

Great Company Culture

that has been recognized by multiple organizations like

Inc

, and

Salt Lake Tribune