Senior Planning Director - Diageo - Mat Cover - 9 month FTC

Proven experience developing and delivering effective media strategies across digital and traditional channels.

Deep understanding of programmatic, OTT, social and evolving media landscapes.

Curiosity for emerging tech and how automation/AI can enhance creativity and efficiency.

Join PHD’s award‑winning team working across Diageo’s iconic spirits portfolio, helping shape the media strategies behind some of the world’s most loved brands.

As part of a highly collaborative EMEA hub, you’ll influence planning across multiple markets, guide a talented team, and drive measurable business impact through innovative, data‑driven media thinking.

Lead the planning output for the EMEA Spirits Planning Pod, overseeing high‑quality, insight‑driven media strategies across traditional, digital and emerging channels.

Translate strategy into effective, scalable campaign plans grounded in robust planning frameworks and media effectiveness.

Build trusted, long‑term client partnerships—serving as a senior point of contact and ensuring client needs translate into actionable, growth‑driving plans.

Collaborate with vendors and partners to secure strong value and placements aligned to objectives and budgets.

PHD is a growth-focused media agency driven by innovation and creativity.

Founded in London in 1990, we were the first media agency to offer strategic and creative planning at a time when the industry was about buying cheaply and quickly.

Our founders saw a bright future where smart thinking and clever planning could help brands grow faster than their competitors.

Over the many years that have followed, we have continued to build on this defining ethic — with our evolution shaped by a continual investment in thought leadership. And we continue to ensure that our capability and approach evolve in line with changes in media, data, technology, commerce, society, and legislation.

Today, with over 100 offices in 74 countries, we continue to create remarkable campaigns that lead to remarkable growth – using the extending canvas of data and technology.

www.phdmedia.com/london