Field Marketing Manager, Academia

Proven experience in field marketing, academic marketing, or a closely related B2B marketing role

Track record of developing and executing marketing programmes that drive pipeline, not just awareness

Experience working alongside a sales or account management teams

Strong cross-functional collaborator — comfortable working with sales, GTM, content, and research stakeholders

Data-driven mindset with the ability to define, track, and optimise against meaningful metrics

We've built a unique platform that connects researchers and companies with a global pool of participants, enabling the collection of high-quality, ethically sourced human behavioral data and feedback.

L

inks to more information on Prolific

External Handbook

Website

Youtube

We are looking for an  Field Marketing Manager to build and activate Prolific's presence within the academic research community.

This role sits at the intersection of marketing strategy and deep academic credibility — you'll own how Prolific shows up across universities, research labs, and academic conferences, driving awareness and pipeline within our most strategically important segment.

You'll work closely with our GTM Research Team to ensure every campaign, piece of content, and event resonates authentically with academic audiences, helping position Prolific as the trusted partner for researchers worldwide.

Develop and execute a field marketing strategy targeting universities, research labs, and academic conferences

Partner closely with the GTM Research Team to ensure campaigns are credible, relevant, and resonate with academic audiences

Build, nurture relationships and marketing programs with academic associations, ethics boards, and research networks to strengthen Prolific's standing in the community